What Peterson does in that interview isn’t just on the order of what someone like Thomas Sowell (whom I also admire greatly) habitually does in argument, which is to counter the adversary on the cognitive and logical points, and to apply the results of research to the discussion. Peterson certainly does do that, and that’s what most people see when they watch that interview. But he adds certain techniques of the therapist and particularly of the family therapist (although I really don’t know if he’s done any family therapy; Peterson’s a psychologist and used to have a private practice as a therapist, however).
If you’re mostly familiar with the supportive touchy-feely type of therapy, that’s not what I’m talking about here. I can’t give you a crash course in therapeutic techniques or in particular in the way family therapists work, but I can tell you that it’s complicated, thoughtful, and strategic. ...
Go to the link for the whole thing, with the interview video.